Should my catering name include 'catering' or 'events'?
'Catering' is clearer for SEO (clients search 'catering near me'). 'Events' implies broader scope (planning + catering). Pick by what you actually offer.
What catering names attract corporate accounts vs weddings?
Corporate: clean modern names (Plate Studio, Course Co). Wedding: warm or elegant (The Velvet Plate, Hearth & Hand). The two markets read names differently.
Can I name my catering business after a cuisine (Italian Catering, BBQ Catering)?
Only if you'll never add other cuisines. Cuisine-locked names hurt expansion. A neutral brand name lets the menu describe itself.
How important is .com for a catering business?
Very - corporate buyers expect a .com on the proposal email. .net or .biz reads amateur and loses high-value bids.